How Much Does it Cost to Build a WordPress Business Website?
If you’re looking to hire a web design professional to build your business website, and want to know what options are available for your budget, then you’ve come to the right place.
Web design accounts for the bulk of the initial outlay, but it’s only one of the costs involved in getting a WordPress business website. Other expenses may be much lighter but they are equally important.
This post provides you with the elements that make up a business website and detailed estimates of how much each of them would cost.
1 Domain Name and Web Hosting
Setting up a WordPress website is best done by a company with a solid reputation for WordPress hosting. These companies also offer domain name services in case you need to get a new one.
New domain names cost around $10 to $15, while domain names with high commercial value can cost anywhere from hundreds to thousands of dollars.
There are three basic types of web hosting. Each handles different volumes of visitors to your website.
- Shared hosting for low visitor volumes (generally less than 30,000/month);
- VPS hosting for medium visitor volumes and;
- Dedicated hosting for volumes usually higher than 200,000/month.
Visitor volume is not the only criteria however, since some websites may contain features that take up a lot of computing usage, which would merit a higher hosting type. The range of monthly costs for web hosting are estimated at:
- Shared hosting – $9 to $50 per month;
- VPS hosting – $60 to $200 per month;
- Dedicated hosting – $300 per month and up.
Most businesses do not need dedicated hosting since their requirements are not at enterprise level where computing usage is massive.
Companies with very good WordPress hosting that I would recommend are 1&1 Hosting (given an excellent rating by PC magazine). If you hold good customer service at a premium then Siteground would be a good choice.
If you’re ready to buy your domain name and get the same web hosting that I use for this site, I have a PDF guide that will teach you how to do it, step-by-step.
Get your guide here: Install WordPress on 1&1 Hosting.
2 WordPress Themes
A WordPress theme is like a digital blueprint that changes the design of your website according to your preferred layout. Your theme determines how your site looks on the front-end (this is what visitors see when they go to your site on the internet).
There are tons of free WordPress themes available in the WordPress.org directory. However, for business sites you want something more advanced with more functionalities. These are premium themes which you have to purchase. If you’ve got a big budget you can have one custom made just for you.
Premium themes usually cost between $49 to less than $200. Custom made themes can run into the thousands of dollars, depending on complexity.
3 Website Design
This is where the price of a website varies greatly. It depends on what functions and features you want for your site, the over-all design look, its marketing capabilities and your customer engagement objectives.
It really depends on your budget. To give you an idea, here are ballpark estimates of our professional fees for building business websites using the Divi theme (excludes domain name, web hosting and theme costs).
One-page website pre-made templates designs ($199 to $300)
These are ready-made template designs that we will install and configure with your business info. There is no customization. Web content (logo, images and text) are supplied by the client. Services include WordPress and Divi theme installation, setup and configuration.
Additional features and customization can be added with corresponding additional fees on a case-to-case basis.
Custom website using pre-made templates ($399 to $1,500)
This option is between a plain pre-made template website and a fully custom-built website design. We will customize a pre-made template into something unique just for you.
It’s a good option if you’re not ready for a fully-built custom website, and pre-made templates are not exactly what you want.
You pay for design customizations on your project. The cost varies depending on how much work you want done. Examples include changing the overall layout design, integrating social media and Google maps, custom fonts, custom contact forms, creating a fixed navigation bar, etc.
Custom website design (at least $2,500)
You can go for a custom website design if you want something really unique, with business features designed according to your specifications.
3 Sample Designs of Business Websites
Please take this short survey to see the 3 sample demo websites.
4 Content Creation ($100 – $5,000)
Design work gives your website an overall framework. It involves details such as the location of your logo and menus, how images are displayed, how business information is to be presented, how inquiries are to be handled, etc.
After web design, you need to populate your site with your content. Web content includes your logo, business information, text and images of your company, key personnel, products, services, branding and promotions.
For simple sites you may already have all the content that visitors need to know about your business. If something has to be added, it will likely cost very little, needing only minor editing.
For sites requiring customization, costs will vary according to type and complexity of the content you want on your website. This is why the range of costs is so great.
5 Maintenance, Updating and Trouble-shooting ($200 – $1,000 annual cost)
All websites have software updates, security patches, platform and browser compatibility updates and many more updates caused by new technologies. It’s the reality of the Internet.
These technical updates require the website owner to implement and manage them. If you’re willing to learn some technical maintenance skills, you won’t need a professional to maintain your website for you, unless something goes wrong.
You may also consider a website maintenance arrangement with your developer if it’s within your budget.